Culture and Tourism
Year One, Semester One Course Descriptions
CAT 151: Introduction to Tourism (T2 P1 C2)
This course introduces undergraduates to tourism studies and explores the definitional and conceptual dynamics of the subjects. A critical distinction and analysis is made of the various definitions and themes embedded in tourism studies. The concept of Leisure, Recreation, and Tourism are examined in time and space. Students will visit attractions on the University campus and write a report on it as part of their practical work.
CAT 153: Introduction to African Dance (T2 P1 C2)
This course introduces students to general dances, spanning from Nigeria, Togo and down to Ghana. This is to help students gain insight into techniques and acquire skills in some selected Traditional Dances and be able to adjust and perform meaningfully in those set-ups with the indigenous groups. The course will involve dances like Takie, Bawa, Gahu, Agbadza, Kpanlogo etc. Visits to theatres and other cultural centres with traditional dance performers would be encouraged.
CAT 155: Regional Geography of Ghana (T2 P1 C2)
The course will introduce students to the physical characteristics and human activities in Ghana. The course enables students to have a good knowledge of Ghana. Some of the issues that will be address include; the physical features of Ghana, such as the relief, climate, vegetation and drainage systems. Students will also be introduced to the rainfall patterns, population distribution, settlement patterns, transportation development and some of the socio-economic activities in Ghana.
CAT 157: Information and Communication Technologies (ICTs) for Tourism I (T2 P2 C3)
The hospitality, travel and tourism industries are affected by changes that are being brought about by ongoing developments in the information and communications technologies (ITCs). This course presents an explanation of the significance and role of ICTs in the modern hospitality, leisure and tourism industries. Specific topics treated include an explanation of the significance and role of ICTs in the modern hospitality, leisure and tourism industries. Specific topics treated include Detailed understanding of the main of the main application ICT in different travel and tourism sectors; examination of the main characteristics of the tourism industry structure within which new and existing technologies operate; the growing use of ICT by Public Tourism Organizations such as National tourism Organizations (NTOs) and Tourism Information Centers (TICs); Global Distribution Systems (GDS) namely Sabre, Galileo, Amadeus, Worldspan and Abacus. Laboratory work to develop proficiency is an integral part of this course.
ENGL 157: Communication Skills I (T2 P1 C2)
This course is meant to equip all freshmen offered first degree programmes in the University with the knowledge of English grammar to enable them communicate effectively in both oral and written media. It is envisaged that by the end of this course, students would have attained an appreciable proficiency in the use of English. The course content, in view of that, comprises the study of the parts of speech – the noun, verb, pronoun, adjective, adverb, and so forth. The proper use of the articles are also taught, the study of the sentence ultimately leads to paragraph writing.
FC 181: French for Communication Purposes I (T2 P0 C1)
The course is designed to acquaint students with the language pertinent to the area of tourism. They are specially tailored for students who have no knowledge in French. The course helps students to grasp the basic French vocabulary and expressions to be able to function in everyday situations. The first semester would focus on the language of hotels, restaurants, entertainment spots, travelling facilities, exchange rates etc. the communicative approach is used to enable students express themselves in different situations. French is the sole medium of instruction.
HIST 155: Introduction to Slavery in Africa (T2 P1 C2)
The course is designed to explore broadly the subject of Slavery in Africa. Among other things it will focus on issues like African and Western understanding of the concept of slavery, the development of the Trans Atlantic Slave trade, the implications of slavery in the development of African societies as well as the development of the slave routes.
SOC 153: Traditional Ghanaian Social Structure I (T2 P1 C2)
The focus of this course is to primarily introduce students to the Diversity and Unity of ways of life of man as a social being. This is to help establish a multi-cultural orientation, break cultural barriers and create cosmopolitan individuals who will see themselves as part of a variety of others. Specifically, the course will look at Unity and Diversity of man in relation to the Traditional Ghanaian Social Structure. The following will be treated: the bond of unity and diversity of ways of life; traditional Ghanaian society; political and religious systems; economic and marriage systems; and education and health systems.
MATH 155: Statistical Methods I (T2 P1 C2)
Students will be taken through a general introduction to the nature and use of Statistics; Methods of Data Reduction; Descriptive Statistical Analysis of Frequency Data; Calculation of Measures of Central Tendency and Dispersion; Random Experiments; Sample space and Events; Elements of Combinatorial analysis and the Laws of Probability, Conditional Probability and Statistical Independence.
Year One, Semester Two
CAT 152: Introduction to Tourism Resources of Ghana (T2 P1 C2)
This course introduces undergraduates to the concept of resources and how tourism resources are identified, mapped and developed. The unique opportunities that climate, culture, history and nature present in Ghana are appraised and studied. The following will be addressed: climatic resources for tourism development; coastal resources and the sea; landscape resources for tourism development; wildlife resources and eco-tourism development; historical resources for tourism development; cultural and man-made resources for tourism development; urban resources for tourism development and sustainable tourism development.
CAT 154: Ethics and Etiquettes in Tourism (T2 P1 C2)
This course seeks to help students understand and appreciate accepted norms and values in tourism. The course introduces students to some theoretical principles of ethics in tourism. It encourages students to recognise the potential ethical implications of issues encountered by managers of tourism businesses using Lecturer-focused strategy to develop student problem-solving and analytical skills. It discusses foundation of ethical decision making and contemporary approach to ethical decision-making in tourism and the application of ethics to other areas in the tourism industry.
CAT 156: Introduction to Map Reading (T2 P1 C2)
This course introduces students to the fundamentals of map reading in tourism. It involves the definition of a map; types of maps, functions of maps in geographical and tourism enquiry; directions and bearings; reading of tourist map of cities, identification of major tourism elements on a map etc. The measurement of distances and areas; methods of representing relief on maps and practical landform analysis will be studied.
CAT 158: Information and Communication Technologies (ICTs) for Tourism II (T2 P2 C3)
This course is a sequel to CAT 157. It examines the changing patterns of consumer access to travel information and how the internet has had profound impact on travel and tourism markets. Specifically, it focuses on internet marketing; Analysis of telecoms technologies like videoconferencing; EDI, email, Teletex, and Videotext, other value added networks etc, those run by AT&T and Imminus are examined. Technologies used by travel agents with a focus on front and back office systems. Agency management systems like Sabro TravelBase, the Icanos PAMS and Travel Edge are examined. Laboratory work is an integral part of this course.
ENGL 158: Communication Skills II (T2 P1 C2)
ENGL 158 is the second phase of the Communication skills Course. This part of the course is designed to sharpen the writing skills of the participants. The course content includes the communication process, skills in communication, channels of communication in an organisation, preparation of official documents such as letters, memos, reports minutes and proposals. Some oral communications skills will also be taught at this level. This will include oral presentation, formal speech making, conducting interviews and meetings.
FC 182: French for Communication Purposes II (T2 P0 C1)
Spoken French and oral comprehension are emphasised in this course. The second segment of this course will specialise on tourist sites such as game reserves, water falls, lakes, rivers and mountains peculiar to the area, without forgetting museums, forts and castles. This is supplemented with written exercises aimed at giving students ample opportunity to maximise their use of the language. By the end of the second semester, students are expected to be able to express themselves well in given situation. French is the sole medium of instruction.
HIST 156: Introduction to Historical Monuments in Ghana (T2 P1 C2)
The course surveys Ghana’s rich cultural heritage enshrined in its historical monuments. It will examine the history behind such edifices as the forts and castles that litter Ghana’s Coast as well as the slave markets and centres in places like Salaga, Praso and Manso as well as important religious and ritual centres like the “witches camp” in Northern Ghana, the traditional shrines at Edweso Besease, Esumegya – Asantemanso, and the Bobri Sanctuary. It will also examine the prehistoric human settlements in Ghana including the caves in the Nkoranza Traditional Area.
SOC 154: Traditional Ghanaian Social Structure II (T2 P1 C2)
The course seeks to introduce students to the study of human society and culture. Special attention will be paid to the examination of social and cultural arrangements and organisations as existed in Ghanaian society before the advent of the Europeans. Attempt will be made to examine the principles underlying survival in traditional Ghanaian society. The significance of multiculturalism and the understanding of the world of people will also be of interest. The following will be considered: functional prerequisites of social systems; imperatives of social order; marriage and family; traditional economic organisations; multiculturalism and world peace.
MATH 156: Statistical Methods II (T2 P1 C2)
This course takes students through the following topics: Study of Random Variables; Distribution for Bernoulli Trials; Binomial Distribution; Poisson Distribution; Normal Distributions and Sampling Theory.
Year Two, Semester One:
CAT 251: Regional Tourism Resources (T2 P1 C2)
This course will introduce students to the delimitation, classification and appraisal of the Tourism Resources of the various regions of the world. This will be based on regional as well as specific tourism resources. The specific regions of the world that possess resources for cultural, safari, archaeological (treasure Hunt), historical and other special interest tourism and recreation would be studied and analysed. The regional approach will be adopted in the discussions.
CAT 253: Tourism and Recreation (T2 P1 C2)
The main objective of the course in Tourism and Recreation is to explore the range of recreational opportunities in Ghana as an attraction for tourists. Insight into the changing dynamic concept of recreation would be explored and studied. Traditional and formal recreational elements would also be studied. Students would be involved in practical work to better understand the dynamics of recreation and tourism.
CAT 255: Sociology of Tourism (T2 P1 C2)
The course examines tourism and travel behaviour of people and groups and the interaction between tourists as guests and their hosts. It will examine the consequences for both quests and hosts from sociological perspectives. The emphasis will be on the customs, beliefs, habits, traditions and lifestyles of both hosts and guests.
CAT 257: Culture and Cultural Practices (T2 P1 C2)
This course deals with the utility and diversity of human culture. It throws light on the complex dynamics of communal living and variations in ethnic groupings across Ghana. This is juxtaposed with other cultures and cultural practices of West African ethnic groups, aesthetics standards, norms and beliefs of the indigenous people and the unity that underlies cultural diversity and practices.
CAT 259: Cultural Globalization (T2 P1 C2)
Tourism deals with the global population and development has led to traversing of ideas, attitudes and values across national borders. This course examines how one culture relates to another across national frontiers. It looks at the interconnectedness and interaction between peoples of diverse cultures and ways of life. Other areas of this course will include instrument of cultural globalization, effects of globalization on culture, internationalization of news, benefits of exchange of knowledge and information, relationship between economic globalization and cultural globalization, the effect of dominant cultures etc.
CAT 261: Economics for the Service Sector (T2 P1 C2)
This module seeks to introduce students, ab initio, to the economics of the consumer, the firm, the industry and the domestic economy. Whilst the course is primarily concerned with the micro foundations of economics thinking it will demonstrate the applicability of these to the macroeconomic environment. The module will emphasize the importance of efficiency, rationality and time and opportunity cost to economic thinking and show how these ideas may be applied to decision-making contexts.
CAT 263: Tourism Law I (T2 P1 C2)
The course introduces students to the principles of Tourism Law. The principal aim is to enable students to understand and appreciate laws governing the tourism industry. Students will be introduced to the legal fundamentals of the tourism industry, law of contract and the tourism industry, civil rights and the tourism and hospitality businesses and the principle of negligence in the tourism and hospitality industry.
CAT 265: Tourism Marketing I (T2 P1 C2)
This course takes students through the basic principles necessary to identify tourism market niches and segments and develop strategies to achieve strategic marketing goals. The course introduces students to the understanding of marketing mix in tourism. The study involves a critical look at the role of marketing in tourism organisations; the marketing concepts; marketing strategy; the marketing management process and the historical development of tourism.
ENGL 263: Literature in English I (T2 P0 C1)
This course introduces students to the study of literature in English. It involves the study of literature as poetry; what is a poem? In addition, what are its characteristics? Difference between a poem and a song. The figure of speech, literary devices and practical appreciation are studied. Texts to be studied include selected African and English poems. Additionally, the following shall be studied: literature as drama; what is a play, and its characteristics? Drama theatre, Shakespeare and the modern play would be examined.
GEOG 153: Introduction to Human Geography I (T2 P1 C2)
This course introduces students to the definition, scope and relevance of human geography and the history of population growth and world population distributions. The increasing role of man in the environment and the concepts of environmental determinism, possibilism and probabilism are explored. The concept of negative areas and the changing nature of the concept with improvement in technology are also examined. Man as an agent of spatial change; globalisation and composite factors of increasing technological development and its effect on the shrinking world is considered. Finally, students are guided to critically assess the ways in which culture influences the perception and use of natural resources.
Year Two Semester Two
CAT 252: Tourism Resources of West Africa (T2 P1 C2)
This course studies the array of ecological, climatic, coastal, geological and other environmental and cultural resources in the West African Sub region and the special tourism opportunities that exist in West Africa. This course would examine the cross-national and cross-cultural tourism manifestations and examine opportunities for a sub regional (West African) tour package for tourists. It would include practical sessions to familiarise students to some selected locations.
CAT 254: Introduction to Tour Guiding (T2 P1 C2)
The main objective of this course is to train students in the essentials of tour guiding. The tour guide as an intermediary between tourists and attractions; itinerary planning; trip planning; the tour understanding the landscape and significant manifestations on route. Organized tours. Dynamics of group behaviour and methods of sustaining group interest. Students would have practical sessions both on campus and off campus to horn in skills in tour guiding. Arrangements would also be established with industry for practical sessions.
CAT 256: Contemporary African Art (T2 P1 C2)
This is an introductory and a theoretical study of the Art and Art industry of the various regions of Africa, from the prehistoric to the end of the nineteenth Century. It deals with ethnographic and economic aspects of the people’s art and discusses the purposes, functions, role, importance and symbolic significance of Art in African societies. Identification, classification and forms are also treated. Problems that militate against art and the art industry and solutions and the role of art and the art industry in the civilization of Africa are studied.
CAT 258: Government and Politics in Ghana (T2 P1 C2)
The course aims to develop an understanding of the key factors underlying, and determine the structures and processes of Ghana’s post independence politics. In particular, it examines, inter alia, colonialism and its impact on policy, state, society and various strategies of development in Ghana. It also looks at the various strategies of development in Ghana, political parties, system of administration and the role of the military in Ghanaian politics.
CAT 260: African Music Appreciation (T2 P1 C2)
This course aims at a deeper understanding of African music through music appreciation. Students are guided to understand and give a more critical analysis of music through listening to a wide range of classical, popular as well as traditional music.
CAT 262: Economics of Tourism (T2 P1 C2)
This course introduces students to economics in tourism. The understanding of tourism demand is the starting point for the analysis of why tourism develops, who patronises specific destinations etc and also the types of tourism suppliers, scale of operations and other management of tourism and strategy issues. Students are expected to recognise the range of factors influencing tourism demand, procedures for measuring tourism demand be familiar with the concept of tourism supply, understand how different sectors are involved in tourism supply and the understanding of the significance of management as a tool to guide the development of supply in tourism enterprises. Students will also be introduced to the Tourism Satellite Account, the Tourism Multiplier, the input – output model and the Tourism Audit. Analysis of data and forecasting on tourism will also be part of this course.
CAT 264: Tourism Law II (T2 P1 C2)
This course builds on tourism law I and extends to other aspects of laws and legal issues pertaining to the tourism and hospitality industry. Tourism Laws regarding licensing, health and safety, marketing and management of facilities. Students will be introduced to rights of facility owners and managers, guest rights and the relationship between guests and patrons of tourism facility. Employment policies and complaints procedures will also be introduced to students.
CAT 266: Tourism Marketing II (T2 P1 C2)
This course takes students through the basic principles necessary to achieve marketing objectives. The study involves the following topics: customer analysis; product development; Principal marketing tools in tourism, applying marketing in the tourism industry, services marketing; pricing; sales promotion; marketing and marketing research and international marketing.
ENGL 264: Literature in English II (T2 P0 C1)
Students would be introduced to literature as narrative, traditional (19th century) narrative, contemporary narrative and the African novel. Texts to be studied include one African novel and one English novel.
GEOG 154: Introduction to Human Geography II (T2 P1 C2)
This course introduces students to some of the human activities in space and time, and how these activities satisfy the needs of humankind. Specific issues of concern are urbanisation, culture and perception of natural resources and resource extracting techniques and international bodies. The globalization of production, markets and cultures would be treated.
Year Three, Semester One
CAT 351: Research Methods in Tourism I (T3 P1 C3)
This course is aimed at stimulating students’ interest in understanding and actively participating in research work. The Course will convey to students the essential elements of Research Methods in the Tourism and Social Sciences. Emphasis will however, be on social science research. The course will focus on the following areas: explanation of key concepts in tourism research, formulation of research problem in tourism, methods of data collection, sampling techniques, sources of information, instrumentation, proposal writing etc.
CAT 353: Tourism and Development I (T3 P1 C3)
This course introduces students to the concept of development, the approaches to development; classical theories on development; sociological aspects of change in developing countries; development policies, the environment, eco-development and sustainable development.
CAT 355: Cultural Policies and Tourism Development (T3 P1 C3)
This course examines the cultural importance of cultural preservation. The efforts of UNESCO and other regional and national cultural institutions would be examined. The link between culture and tourism and the impact of cultural industries would be examined in-depth.
CAT 357: Tourism Entrepreneurship I (T3 P1 C3)
This module aims to develop some of the competences demanded of entrepreneurs and develop a theoretical understanding of entrepreneurial activity. This course is to equip students with the knowledge of the diverse influences upon the entrepreneurial activity operating in international markets and the Tourism industry.
CAT 359: Health and Tourism (T2 P1 C2)
This course seeks to introduce students to the complex relationship between health and tourism. Specifically, the effects of the quality of the tourist environment, the health impact of the health status and negative lifestyles of guests and hosts at destination areas would be considered in the promotion of tourism. The health safety standards of international tourist organisations as recommended by the World Health Organisation and health policies that could provide an appropriate environment for boosting tourism would be considered.
CAT 361: Traditional Market Forms (T2 P1 C2)
This course is designed to assist students to know and understand the role periodic markets in particular play in traditional societies. The concept of traditional societies; the Trans-Sahara Trade; the central places geographical model; the Von Thunen concentric agricultural land-use theory; spatially interdependent societies vs. traditional/spatially restricted societies; bases for spatial interactions; aerial differentiation; traditional economic base studies; point sellers and linear markets; market locations and importance of markets; periodic markets/market days (airs); and case studies of the Asesewa, Techiman, Mankessim, Ada-Foah markets in Ghana.
CAT 363: Indigenous Architecture (T2 P1 C2)
The course generally surveys Africa’s rich architectural heritage and zeroes in on the Ghanaian situation specifically. It will examine the history behind the settlement patterns and forms of buildings in African and Ghanaian settlements. It will further consider the variables, which collectively produce the built environment. Finally, it is intended to make students understand the various building forms, materials and technology employed as well as the influences of other cultures.
CAT 365: Literature and Culture (T2 P1 C2)
This course aims at explaining the idea that one needs to understand a people’s culture in order to appreciate their response to various kinds of situations and phenomena. What is culture? Discussing Raymond Williams’ definition of it in Keywords can bring out the problematic nature of the word. A study of Mathew Arnolds Culture and Anarchy will throw some light on various aspects of the subject. What is the relation between culture and literature? Referring closely to literary works highlighting aspects of African and Ghanaian culture must provide practical illustrations.
CAT 367: African Music and Dance (T2 P1 C2)
This course is designed to help students examine the meanings and principles underlying the Development and practice of dance in traditional dance forms. The course aims at helping students to understand traditional dance forms. The course will involve contextual study of dance in Ghanaian traditional societies; the place of dance in social, ritual and recreational contexts; meanings and methods of performance, role identities and symbolism in selected dances from the selected regions Ghana. Complementary instructions would be arranged with resource persons connected with traditional institutions. The course would be illustrated with musical recording films/video, occasion field trips to traditional areas for observation of traditional dances.
CAT 369: Tour Operations (T2 P1 C2)
Students are introduced to the effect of culture on travel; the effect of time on travel, socio-economic variables and their effect on tourism demand; the travel purchase and travellers buying process; the business travel market; the pleasure/personal travel market and other growth markets. Students will also be trained in managing tour operations. Students would have opportunities to study what goes on in established tour firms in Kumasi and elsewhere.
CSM 157: Introduction to Accounting I (T2, P1, C2)
Students would be introduced to double entry bookkeeping; trial balance and errors; final accounts including trading and profit and loss accounts and balance sheets. They would also be introduced to adjustments to the trial balance, including accrued expenses and income, pre-paid expenses and income, depreciation and bad and doubtful debts.
SOC 359: Organisational Behaviour I (T2, P1, C2)
The course covers the nature, meaning and characteristics of organisational behaviour. Individual and group behaviour in organisations and the structures that influence management’s decision making and management styles. Psychological concepts and behaviour within organisation and management.
Year Three Semester Two:
CAT 352: Research Methods in Tourism II (T3 P1 C3)
The main focus of the course is to increase the understanding of students in the use of statistical tools in analysing research information from tourism. Emphasis will be laid on data analysis and writing research reports. Topics will include: data handling and analysis; data displaying; graphs; analysing quantitative data, and research report writing.
CAT 354: Tourism and Development II (T3 P1 C3)
The main objective of this course is to examine the various paradigms of tourism development in developing countries. It also examines efforts of developing countries towards tourism development and the various challenges that they are confronted with. The course examines alternatives for overcoming the constraints to tourism development. Pro-Poor tourism and allied strategies aimed at poverty reduction would be explored and studied.
CAT 356: Tourism Plans and Policies (T3 P1 C3)
This course focuses on the planning processes and approaches to tourism development and highlights the important role of planning and general policymaking and implications for tourism development. Specific topics include but are not limited to: the planning process; tourism planning approaches like boosterism; economic and industry oriented approach; land use, physical or spatial approaches; community oriented tourism planning; intra-regional tourism planning; national tourism planning; and regional/local tourism planning. Tourism planning in Ghana, and the constraints to planning and planning limitations would be looked at in depth.
CAT 358: Tourism Entrepreneurship II (T3 P1 C3)
Entrepreneurship is the engine that drives any successful industry or economy. This is particularly true in a rapidly evolving tourism sector worldwide. This course is designed for students to develop greater understanding of the process and context for entrepreneurship as well as to provide key concepts which will enable them become more entrepreneurial themselves. The course unites appropriate theory with real world examples giving the student a powerful framework for understanding every aspect of this vital tourism business function.
CAT 360: African Architecture (T2 P1 C2)
The course discusses architecture on the African continent. It begins with the early architecture of Africa and ends with the practise of architecture on the continent today. It examines both traditional and modern architecture and will further discuss various factors, which have produced African architecture. Five major factors --- Climate, Society, Culture, Needs and Technology --- will be examined in the discussion which will be done under broad classifications of Nomad, Coastal (marine), Rural, Urban and Monumental Architecture in Africa.
CAT 362: Traditional Foods (T2 P1 C2)
This courses deals with the different types of food and its nutritional value in Ghana. Peculiar foods in the various ethnic groups and beliefs and taboos associated with different traditional dishes are studied. Foods specially prepared for different festivals – religious meals, ancestral dishes, ritual dishes, everyday dishes, desserts, snacks, and courtship and love dishes would be treated. The traditional restaurants i.e. chop bars will be dealt with. The various processes of preparation and how the foods are served will also be considered.
CAT 364: Transport and Tourism (T2 P1 C2)
This course will expose students to the study of transport as spatial interaction in the tourism industry. Emphasis is placed on the study of flows, networks and the integrated transport system at local, regional, national and world scales. The role of transport in tourism and economic development as well as urban transport will be assessed. The Ghanaian transport system: Its structure, organisation, problems and prospects for development would be studied. Study visits to major transport terminals of all modes operational in Ghana would form the basis for practical work.
CAT 366: Events Management (T2 P1 C2)
Students will be exposed to the dynamics of organising events; the legal frameworks and other logistical requirements for organising both indoor and outdoor traditional events, holiday and seasonal events; historical and cultural events, and special events. Students would study the characteristic of all event types and would be required to understand the various stages and dynamics of organising and managing events. Resource persons involved in organising events would be brought in to share experiences with students. Students would be guided and encouraged to do practical work and attachments with firms, committees and bodies that are involved in the organisation of events.
CAT 368: Facilities Management in Tourism (T2 P1 C2)
The module is aimed at students on a wide range of degree programmes who may have an interest in the design, planning, equipping, maintenance and effective management of the built environment across a wide range of provider sectors. It explores, from a range of perspectives, the principles that underpin contemporary facilities management and looks specifically at the professional skills required in this area.
CSM 158: Introduction to Accounting II (T2 P1 C2)
This course is a continuation of CSM 157, and deals with bank reconciliation statements; suspense accounts; introduction to company accounts; interpretation of financial statements by means of ratios; cash budgets and cash flow statements.
SOC 360: Organisational Behaviour II (T2 P1 C2)
The relevant areas of concern for the study are socialisation into organisations, leadership and leadership styles, power and influence, conflict management, communication, decision making and stress management.
Year Four Semester One:
CAT 451: Tourism Impact Studies (T3 P1 C3)
This course examines critically the economic social, cultural environmental and physical impacts of tourism. It also introduces students to impact assessment procedures for tourism development. It would include practical sessions of selected tourism projects.
CAT 453: Tourism Development in Ghana (T3 P1 C3)
Students will be introduced to various development policies of Ghana with emphasis on Tourism. Policies from the colonial period to the most recent will be discussed and analysed. The various sectors of the tourism industry and their roles and contribution to development in the country shall be examined. The tourism infrastructure and its overall contribution to the development of the country shall be described and assessed.
CAT 455: Industrial Attachment (T0 P4 C2)
All students would be required to undergo a practical job attachment during the long vacation in their third year. This requirement is to offer trainees the opportunity to gain some real life experience and prepare them for the world of work. They would be expected to present reports on experiences gained. This job attachment would attract 2 credits, which would be awarded in the semester following the internship period.
MGT 471: Principles of Management I (T3 P1 C3)
This course is aimed at equipping students with basic management principles. Topics covered are meaning; nature and scope of management; evolution of theories of management; process of management; organisational structure; strategic management; business objectives, and responsibility. Others are business communication; decision making; motivation; team management, group processes, management of change and time management.
CAT 457: History of African Traditional Systems (T2 P1 C2)
This course offers clearer understanding of family organisation of an ethic group. It examines the relationship terms of families. Other topics include: Clans, kinship, and position of the chief in political systems: descent systems in Africa; inheritance and succession, dynamics of kingship in small-scale societies. Mechanics of social adjustment; traditional African government and societal judicial practices; African religion; festivals and topics of ritual practices and taboos and ancient civilization of Africa would be studied.
CAT 459: Eco-Tourism (T2 P1 C2)
This course seeks to introduce students to the concept and components of eco-tourism and its potential to give the tourism industry a boost. They are specifically to be introduced to the nature and components of the eco-system, interactions within a specific ecological set up, and the judicious and effective use of ecological systems to ensure sustainability. Students are also to be introduced to the various measures of conservation of ecological resources, and the benefits of eco-tourism to the community.
CAT 461: Environment, Culture and Location (T2 P1 C2)
This course introduces students to the processes, which generate distinctive human and environmental patterns. The interaction of geographic elements is studied as they are expressed in the spatial organisation of the environment. Students are guided to critically assess how environmental, cultural and locational attributes have severally and individually influenced the spatial organisation of human societies. The similarities and dichotomies in these interactions and their touristic appeal form the raison d’être of this course.
CAT 463: History of the African Diaspora (T2 P1 C2)
The objective of the course is to consider the post-modern critiques of culture that have been and are being shaped by discourse in African Diaspora studies. In addition, it will explore the cultural transformations resulting from the dispersion of African people throughout the Atlantic World since the fifteenth century. The course will focus closely on the area of religious worship, social organisations, music and dance, language and material culture.
CAT 465: Gender, Leisure and Tourism Development I (T2 P1 C2)
The module explores in leisure and tourism in the areas of employment, participation and consumption. It explores current ideas relating to gender (the faminine and the masculine) in definitions of leisure, employment patterns, sex tourism and leisure marketing, age, discourses of the body and sexuality. These issues are explored through a research-based assessment strategy.
CAT 467: Human Resource Management in Tourism I (T2, P1, C2)
As a service industry, tourism businesses rely on their ability to attract and retain high quality staff. This course covers industrial organisations and the evolution of human resource management in the tourism industry. Engaging, training and retaining the best possible staff is often the only thing that differentiates a business from its competition. Effective human resource management is essential for businesses in attracting, recruiting, managing, developing, retaining and even letting go staff. Areas that will be covered include tourism and human resource issues, human resource management issues in small tourism businesses, empowerment in the tourism industry and Management philosophies and strategies of organisations.
CAT 469: Museums and Heritage Management (T2 P1 C2)
This module examines the management of the museums, galleries and heritage sector. It looks at the issues surrounding the collection, display and interpretation of artefacts and works of arts, the tensions between conserving the past and finding economically viable contemporary audiences. The module confronts questions of identity, ownership, ethics and social inclusion. It aims to foster enthusiasm for museums, galleries and heritage.
YEAR FOUR, SEMESTER TWO
CAT 452: Site Selection in Tourism (T3 P1 C3)
The course aims at exposing students to the criteria for the selection of appropriate sites for tourism. They are also to be taught the nature of such sites and factors that enhance their development and sustainability. They are also to be exposed to the identification of such sites on topographical maps and the cultural and legal implications in acquiring such sites.
CAT 454: Tourist Destinations Management (T3 P1 C3)
This course introduces students to the patterns and characteristics of the supply of tourism resources that makes a place a tourism destination. The morphology of destination areas and the concept of carrying capacity and the socio-cultural and environmental impact of tourism; tourism and development planning; government organisations; accommodations; transportation; intermediaries (tour operators) natural and man-made attractions.
MGT 472: Principles of Management II (T3 P1 C3)
This part of the course deals with the functional areas of management. Areas covered are: Human resource management; marketing management; production management; and financial management.
CAT 456: Bio-Tourism (T2 P1 C2)
This course introduces students to concepts of bio-tourism or agro tourism, economic and socio-cultural consequences of bio-tourism, traditional life of farmers and tourism, agriculture and tourism, agro-political challenges regionalism and tourism; the farmer as preservers of the landscape in the developing world tourism and culture.
CAT 458: Strategy for International Markets (T2 P1 C2)
This course introduces students to the principles that guide the entry and performance in international markets. The course focuses on alternative international servicing strategies; selection of mode of international market entry; collaborative arrangements; international marketing strategies; positioning strategies; international promotion and marketing communication; information communication technologies (ICTs) and international marketing.
CAT 460: Oral History of Africa (T2 P1 C2)
The course is designed to enable students explore the rich oral history of Africa which encapsulates much of the continent’s cultural heritage. Techniques for collecting, interpreting and applying oral traditions will be studied.
CAT 462: Public Relations in Tourism (T2 P1 C2)
This course aims at introducing students to both the theory and practise of public relations issues that are relevant in the tourism industry. The study focuses on the nature of the tourism profession, its role in the society, its audiences; internal and external publics; PR research methods, PR communication and its use of the media; panic prevention; ethics of PR work; PR in action and PR writing – its form and style.
CAT 464: Arts and Heritage Management (T2 P1 C2)
This module provides an introduction to the arts and heritage management in tourism, including the performing arts, the visual arts, the cultural industries, museums, galleries and the heritage industry. The module considers the growth and diversity of heritage sector and the issues that concern arts professionals at present. It examines the challenge for cultural organizations of responding to public policy pronouncements, evolving public taste and consumer demand.
CAT 466: Gender, Leisure and Tourism Development II (T2 P1 C2)
The second part of the course deals with the application of gender analysis to particular areas of development such as industrialisation, agrarian change, health, housing, employment, transport, structural adjustment programmes and environmental change. Various approaches to making policy more gender aware and reducing inequality are appraised.
CAT 468: Human Resource Management in Tourism II (T2, P1, C2)
The course concentrates on key activities of human resource management in tourism – analysing and staffing jobs, training and development, compensation and employee and labour relation in the tourism industry.
SS 490: Dissertation (Project Work) (T0 P0 C6)
All students would be required to write dissertations under supervision during their final year of study. Dissertation topics would cover all aspects of culture and tourism development aimed at enhancing deeper understanding of the prospects, problems and challenges of the tourism industry to offer suggestions and recommendations for policy formulation, reform, and development.